Thursday, July 7, 2011

CityIS: Video Conferencing & Telepresence Blog ? Blog Archive ...

A Medianet is an end-to-end architecture for a network comprising advanced, intelligent technologies and devices. Offered by Cisco, Medianet architecture integrates a smarter network with smarter endpoints to simplify the deployment and operation of various media and applications.

Building a Medianet experience

Medianet architecture can detect and optimise different media and application types, such as telepresence, video conferencing, digital signage, enterprise TV, unified collaboration, video surveillance and desktop video streaming to deliver the best experience. It automatically detects and configures media endpoints and responds to changes in device, connection, and service availability.

With Medianet technology embedded within the network, the network becomes smarter about video traffic, applications and services. And, when embedded into endpoints, video endpoints become smarter to connect to and communicate with the network.

Cisco is delivering video enabled client software to endpoints, including WebEx and Cisco TelePresence. Eventually mobile endpoints, such as android and tablet devices will also be supported. The software is called Media Service Interface (MSI) and by placing network intelligence into the endpoint delivers auto-configuration assistance and provides a quality user experience.

Medianet Readiness Assessment (MRA) service

Enterprises can face several challenges as they prepare their networks for video adoption. Unlike voice, video is more bandwidth intensive, and it is more sensitive to delay, jitter and packet loss. As the benefits of video are realised, the adoption rate of video applications and convergence will accelerate in the coming years, putting more pressure on enterprises to get ready for video.

Architecture to organise and harness the power of corporate video communications

Endpoint devices and their video applications should be embraced and Cisco Medianet architecture seeks to deliver a simple consistent video communications experience throughout the enterprise.

Contact us today to find out if your network is ready for your future video strategy!

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Source: http://blog.cityis.com/medianet-architecture-now-and-beyond%E2%80%A6-what-is-a-medianet-and-why-do-we-need-for-video-communications-and-collaboration/

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